Start at $100 a month. Pay for prospects only when they show up.
Essential gets you a branded site with the identification pixel and your title partner's calculator for $100/mo — you pay $2 per identified prospect only when they arrive. Professional bundles the full marketing engine. Billed monthly, no setup fees, cancel anytime.
Plans
Essential
Everything an individual agent needs
Billed monthly · cancel anytime
25 prospects/mo · $2 each after
- Branded agent website
- A curated blog under your brand
- Lite calculator — co-branded closing costs (title-partner embeddable)
- Campaign links
- Up to 40% of anonymous U.S. visitors identified
- Automated email drip marketing
- 25 prospects/mo included · $2 per identified prospect after
- Email system + automations — 5,000 sends/mo included · $5 per 1,000 after
Professional
Essential plus the full marketing engine
Billed monthly · cancel anytime
50 prospects/mo · $2 each after
- Everything in Essential
- The full reCalc suite — every real-estate calculator
- Social content for your business — researched, written, and posted for you
- 50 prospects/mo included · $2 each after
- Email system + automations — 10,000 sends/mo included · $5 per 1,000 after
Enterprise
Built for teams and brokerages
Tailored to your needs — you only pay for what you use
- Everything in Professional
- Multi-agent team accounts
- Office dashboard
- Custom prospect volume per agent
- White-glove onboarding
What you'll want to know
What does $2 per prospect mean?
A prospect is an anonymous visitor we identify — a verified email at minimum, often a full name and postal address. Essential includes 25 prospects a month and Professional includes 50; beyond your allowance they bill at $2 each — you only pay when the system demonstrably works.
Can my prospect bill run away from me?
No. You set a monthly prospect cap in your dashboard — identification pauses when you reach it, and you can raise or lower it anytime.
What is the difference between Essential and Professional?
Essential is the working foundation: your branded site with a curated blog, your title partner's co-branded closing-cost calculator, campaign links, identification with 25 prospects a month, drip, and 5,000 email sends. Professional doubles the engine: the full reCalc calculator suite, social content researched and posted for you, 50 prospects a month, and 10,000 sends.
How do the email sends work?
Every plan includes the email system and automations — Essential covers 5,000 sends a month, Professional 10,000. Past your allowance it's $5 per 1,000 sends, so a busy month never cuts your drip off.
What is the Enterprise plan?
Built for teams and brokerages — multi-agent rosters, an office dashboard, custom prospect volume per agent, and a rollout planned around how you work. Starting at $500/mo — talk to sales and we'll scope it.
My title company sent me here — what does that mean?
Title companies partner with us to sponsor or endorse agent sites. If your link came from your title partner, their co-branded closing-cost calculator is embedded on your site automatically — and in the sponsored program, they pick up the monthly cost.
How does billing work?
Simple monthly billing through Stripe's secure checkout. No setup fees, no contract — cancel anytime.
Is visitor identification included in every plan?
Yes. Identification and automated email drip ship with every real-estate plan — never an add-on or tier upgrade.
What happens to my data if I cancel?
Your prospect data and drip responses are yours — export them anytime, including on the way out, and we keep them accessible for 30 days after cancellation. Anything you wrote yourself stays yours forever; the curated articles we publish under your name are part of the subscription and end with it.
Still have questions?
Prefer a guided tour? Our sales team will walk you through the whole platform. We answer within an hour during business hours.
No setup fees. Cancel anytime.